Mad River Radio wants to help you get the word out. With three stations to choose from, we've got Humboldt's listening audience covered.
99.1 KISS FM is the number one station in the market. Playing the biggest mass appeal hits in contemporary Pop Music. Featuring artists like Katy Perry, Bruno Mars and Taylor Swift. 99.1 KISS FM is fun, upbeat, highly produced Top 40 at it's best.
Mix 95.1 plays adult contemporary music and is Humboldt's Listen-At-Work Station! Playing hits from the 80's to today, it's always a song you can sing along to.
106.7 The Edge Rocks The Redwoods! It's Northern California's Classic Rock Station. We play rock from the 70's, 80's and 90's. Cosmic Charlie is on The Edge every Wednesday Night with Close to the Edge, playing deeper cuts and live versions of familiar bands.
If it's a local event or a topic about Humboldt, DJ's like Dawne Davis and Diego Roberts are talking about it. Station manager, Randy Flevares is a Eureka native, with over 25 years of broadcast experience and insight. He's always happy to support the community, to get the word out on your non-profit event email [email protected]. Our Account Managers are committed to making the advertising experience easy and enjoyable for our clients. For sales, contact Brett McKay at 707-599-6777 or Jennifer Chierici at 707-834-9259.